Brand Strategy Experts Eagle River AK

Brand strategy experts have expertise in brand development and brand management. They focus on developing brand images and raising brand awareness. They also evaluate the economic impact of brand extension. See below for more information about brand strategy experts in Eagle River, AK.

Global Marketing
(907) 338-2098
2730 Scarborough Dr
Anchorage, AK
 
Flint Hills Resources
(907) 273-3333
3201 C St Ste 308
Anchorage, AK
 
Hellenthal & Associates
(907) 277-2315
207 E Northern Lights Blvd Ste 150
Anchorage, AK
 
Gonzalez Marketing
(907) 562-8640
4450 Cordova St Ste 110
Anchorage, AK
 
Marketing Works
(907) 258-0420
12501 Bainbridge Rd
Anchorage, AK
 
Ak Sports Marketing
(907) 272-1234
719 E 15th Ave
Anchorage, AK
 
Alaska Exposure
(907) 561-2050
999 E Tudor Rd
Anchorage, AK
 
Jack Sublime Branding & Design
(907) 748-4894
4303 Hayes St
Anchorage, AK
 
Henderson, Martha
(907) 258-0167
12501 Bainbridge Rd
Anchorage, AK
 
Cinema Source Advertising
(907) 349-5123
1200 E 76th Ave
Anchorage, AK
 

Brand Extension at Branding Strategy Insider

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Brand licensing is one of the lesser known techniques for extending a brand into new categories.  The benefits of brand licensing are extensive and include:

•    Building brand presence by getting product to market faster with little to no investment or inventory risk. 
•    Accelerating the ability to gain additional shelf space or enter into new channels or regions. 
•    Delivering valuable and steady royalty revenue increasing cash flow and operating income. 

The Blake Project offers The Brand Licensing Workshop, a one-day engagement that is designed to deliver a detailed blueprint on how to launch a brand licensing program, enabling participants to take a significant step towards harnessing the power of brand licensing. In this highly facilitated workshop, you will learn:

•    Why companies license their brands and what the pros and cons are of managing it in-house
•    Who is needed on a brand licensing team and their roles & responsibilities
•    Who the internal and external organizations are that interact with the brand licensing team and what their roles and responsibilities are
•    What the brand licensing process is and how is it optimized within an organization
•    Where the brand licensing should reside within the organization and what resources are needed to build a best-in-cl...

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