Customer Relations Specialists Fargo ND

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H2M
(701) 237-4180
P.O. Box 2966
Fargo, ND
 
Avenue Right, LLC
(701) 499-3615
1854 NDSU Research Circle N
Fargo, ND
 
Absolute Marketing Group
(218) 284-1111
819 30th Ave S Ste 103
Moorhead, MN
 
Personal Touch Embroidery & Marketing
(218) 236-1631
2600 24th Ave S
Moorhead, MN
 
Evergreen Consulting Services
(701) 281-0619
4788 Clock Tower Ln
Fargo, ND
 
Studio 7 productions
(701) 356-7770
503 N 7th St
Fargo , ND
 
In-House Advertising and Consulting
(701) 451-9044
4840 Amber Valley Parkway
Fargo, ND
 
Washington & Associates Llc
(218) 287-5771
1230 Belsly Blvd
Moorhead, MN
 
American Solutions For Business
(218) 331-0106
1017 3rd Ave N
Moorhead, MN
 
Superfrog Signs & Graphics
(218) 236-7000
116 21st St S
Moorhead, MN
 

Customer Insight Techniques : Branding Strategy Insider

Understanding your customer is a never-ending process. Here are some simple ways to do so:

•    Ongoing customer research, from focus groups and depth interviews to anthropological and quantitative research techniques
•    Customer satisfaction surveys
•    Maintain and monitor customer service/support mechanisms (help lines, e-mail support, etc.)
•    Establish and monitor discussion boards and chat rooms devoted to different customer groups/segments
•    Establish and consult with customer advisory boards
•    Establish customer membership organizations. Participate in and monitor their events. (Harley-Davidson executives are masters at this. They attend and ride in HOG rallies, talk with their customers at those rallies, observe new product accessories and debrief every HOG rally back at the office for new product ideas and other action items.)
•    Key executives/managers should participate in sales calls
•    Key executives/managers should occasionally rotate through front-line customer service positions
•    Hire employees who are also passionate customers. (There is one danger with this approach. Even if you are a passionate brand customer, dont assume that all other customers are just like you.)
•    New product people (marketers and market researchers) tend to be closest to customers and their needs in most organizations

For mo...

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