Customer Relations Specialists Jackson MS

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Imaginary Company
(601) 968-0004
1305 Poplar Blvd.
Jackson, MS
 
The Total Solution Group
(769) 798-4802
2210 monaco st
jackson, MS
 
The Internet Sales Guy
(601) 624-3456
1475 Kristen Drive
Jackson, MS
 
AMOS SIGNS
(228) 865-0175
2624 17TH AVENUE
GULFPORT, MS
 
Bice Advertising Inc
(601) 268-0418
802 S 28th Ave
Hattiesburg, MS
 
Phenix Business Solutions of America LLC
(601) 668-3493
953 North St
Jackson, MS
 
YLTV
(601) 914-6672
P.O. Box 55887
Jackson, MS
 
TheInternetSalesGuy.com
(601) 624-3456
1475 Kristen Drive
Jackson, MS
 
Pmq Magazine
(662) 281-8731
904 N Lamar Blvd Ste 2
Oxford, MS
 
Net Gain Marketing
(601) 602-4166
606 Adeline St
Hattiesburg, MS
 

Customer Insight Techniques : Branding Strategy Insider

Understanding your customer is a never-ending process. Here are some simple ways to do so:

•    Ongoing customer research, from focus groups and depth interviews to anthropological and quantitative research techniques
•    Customer satisfaction surveys
•    Maintain and monitor customer service/support mechanisms (help lines, e-mail support, etc.)
•    Establish and monitor discussion boards and chat rooms devoted to different customer groups/segments
•    Establish and consult with customer advisory boards
•    Establish customer membership organizations. Participate in and monitor their events. (Harley-Davidson executives are masters at this. They attend and ride in HOG rallies, talk with their customers at those rallies, observe new product accessories and debrief every HOG rally back at the office for new product ideas and other action items.)
•    Key executives/managers should participate in sales calls
•    Key executives/managers should occasionally rotate through front-line customer service positions
•    Hire employees who are also passionate customers. (There is one danger with this approach. Even if you are a passionate brand customer, dont assume that all other customers are just like you.)
•    New product people (marketers and market researchers) tend to be closest to customers and their needs in most organizations

For mo...

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