Customer Relations Specialists Kansas City MO

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Blacktop Creative Llc
(816) 221-1485
105 E 5TH St
Kansas City, MO

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BIGSHOT
(816) 471-1877
524 Walnut St., Ste. 340
Kansas City, MO
 
impressLOCAL
(816) 234-4388
1729 Grand Blvd.
Kansas City, MO
 
Sprenger McCullough
(816) 221-9716
1627 Main St., Ste. 301
Kansas City, MO
 
Woodruff Sweitzer
(888) 300-7485
118 Southwest Blvd., Ste 300
Kansas City, MO
 
Reality Media
(816) 268-7522
1125 Grand Blvd., Ste. 915
Kansas City, MO
 
Diamond Merckens Hogan, Inc.
(816) 994-7630
1800 Baltimore, Ste. 300
Kansas City, MO
 
Indicia Design, Inc.
(816) 471-6200
1510 Prospect Ave., Ste. 100
Kansas City, MO
 
Two West, Inc.
(816) 471-3255
514 W. 26th St
Kansas City, MO
 
Flourish Magazine
(913) 317-2828
200 Madison Ave.
Kansas City, MO
 

Customer Insight Techniques : Branding Strategy Insider

Understanding your customer is a never-ending process. Here are some simple ways to do so:

•    Ongoing customer research, from focus groups and depth interviews to anthropological and quantitative research techniques
•    Customer satisfaction surveys
•    Maintain and monitor customer service/support mechanisms (help lines, e-mail support, etc.)
•    Establish and monitor discussion boards and chat rooms devoted to different customer groups/segments
•    Establish and consult with customer advisory boards
•    Establish customer membership organizations. Participate in and monitor their events. (Harley-Davidson executives are masters at this. They attend and ride in HOG rallies, talk with their customers at those rallies, observe new product accessories and debrief every HOG rally back at the office for new product ideas and other action items.)
•    Key executives/managers should participate in sales calls
•    Key executives/managers should occasionally rotate through front-line customer service positions
•    Hire employees who are also passionate customers. (There is one danger with this approach. Even if you are a passionate brand customer, dont assume that all other customers are just like you.)
•    New product people (marketers and market researchers) tend to be closest to customers and their needs in most organizations

For mo...

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7-Eleven Franchise Seminar
Dates: 11/10/2020 – 11/10/2020
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Regus Office - 7-Eleven, Inc. Overland Park
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