Customer Relationship Management Claymont DE

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Quadrant Data Solutions LLC
(610) 496-8494
101 Dundee Mews, Suite 300
MEDIA, PA
 
Juniper Bank
(302) 778-0717
100 S West St
Wilmington, DE

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The Marketing Shop
(610) 324-1100
14 S. Jackson Street
Media , PA
 
ICR Survey Research Group
(484) 840-4300
53 W Baltimore Pike
Media, PA

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High Probability Selling
(800) 394-7762
103 Chesley Drive
Media, PA
 
Eureka
302-477-9224 x121
1 Sorrel Drive
Wilmington, DE
 
Verve Marketing & Design
(610) 358-2304
133 Commons Court
Chadds Ford, AK
 
MJRC, Inc.
(610) 891-1700
1100 N. Providence Road
Media, PA
 
The Marketing Shop
(610) 324-1100
14 Jackson Street
Media, PA
 
LEX COSTRUCTION & CLEANING SRV
(302) 887-0866
1401 WEST 4TH STREET
WILMINGTON, DE
 
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Techniques to Retain Customers:

The “lifetime value of the consumer” concept is based on the fact that it is much more cost effective to keep a good consumer than to attract a new one.  For large ticket items (automobiles) or items that require frequent purchase over time (breakfast cereals), the lifetime value of a consumer can be very high.  So, encourage young customers to buy your products and services.  This will help your business to remain healthy over time and to create a longer lifetime value of the customer.

Techniques for keeping good consumers include the following:

•    database marketing,
•    special services,
•    product customization,
•    personal touches,
•    legendary service,
•    communication that reinforces previously made purchases (especially to overcome post purchase anxiety and doubts for large ticket items),
•    programs that reward loyalty and heavy brand consumption, and
•    avoiding programs that encourage brand switching.

Can you think of others?

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