Customer Relationship Management Dover DE

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Comcast Spotlight
(302) 678-0864
1218 Forrest Ave
Dover, DE
 
Capitol Theater
(302) 678-5152
226 S State St
Dover, DE
 
Sir Speedy
(302) 678-1600
1058 S Dupont Hwy
Dover, DE
 
Delmarva Merchants Association
(302) 747-7472
Dupont Hwy
Dover, DE
 
Corpamerica Inc
(302) 736-4300
30 Old Rudnick Ln
Dover, DE
 
Universal Marketing
(302) 734-8019
111 S West St
Dover, DE
 
Delaware Printing Company
(302) 741-8297
110 Galaxy Dr
Dover, DE
 
Hill Design Group
(302) 736-1010
117 W Reed St
Dover, DE
 
Local Book Publishing Inc
(302) 734-2033
46 S State St
Dover, DE
 
Amish Crafts Marketing Enterprises
(302) 677-1944
4621 N Dupont Hwy
Dover, DE
 

Techniques to Retain Customers:

The “lifetime value of the consumer” concept is based on the fact that it is much more cost effective to keep a good consumer than to attract a new one.  For large ticket items (automobiles) or items that require frequent purchase over time (breakfast cereals), the lifetime value of a consumer can be very high.  So, encourage young customers to buy your products and services.  This will help your business to remain healthy over time and to create a longer lifetime value of the customer.

Techniques for keeping good consumers include the following:

•    database marketing,
•    special services,
•    product customization,
•    personal touches,
•    legendary service,
•    communication that reinforces previously made purchases (especially to overcome post purchase anxiety and doubts for large ticket items),
•    programs that reward loyalty and heavy brand consumption, and
•    avoiding programs that encourage brand switching.

Can you think of others?

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