Customer Service Eagle River AK

This page provides useful content and local businesses that give access to Customer Service in Eagle River, AK. You will find helpful, informative articles about Customer Service, including "Brand Exploration: At the Core: Branding Strategy Insider". You will also find local businesses that provide the products or services that you are looking for. Please scroll down to find the local resources in Eagle River, AK that will answer all of your questions about Customer Service.

Maximum Data Inc
(907) 333-2754
3500 Glenn Don Cir
Anchorage, AK
Craystam Inc
(907) 279-7350
1923 Switzerland Way
Anchorage, AK
Gonzalez Marketing
(907) 562-8640
4450 Cordova St
Anchorage, AK
Buzzbiz Studios LLC
(907) 272-2899
2518 E Tudor Rd
Anchorage, AK
Homestead Graphics
(907) 344-0410
9401 Homestead Trl
Anchorage, AK
Mr 456 Company
(907) 276-7456
333 W 4th Ave
Anchorage, AK
(907) 868-8092
3003 Minnesota DR
Anchorage, AK
Marketing Solutions
(907) 569-7070
3501 Denali St
Anchorage, AK
Creative Resources
(907) 274-1534
2525 Blueberry RD
Anchorage, AK
Custom Design Displays Inc
(907) 277-9322
512 W Fireweed Ln
Anchorage, AK

Brand Exploration: At the Core: Branding Strategy Insider

A Brand is the Personification of a Product, Service or Organization.  It Is Also The Source of a Relationship with Customers. Like a Person, It Must Have Human Qualities and Possess a Soul.

•    Think of a brand as a person – possessing core values and a personality.
•    The brand is the source of the organization’s relationship with people.
•    Strive to create an emotional connection with your consumer.
•    The most successful brands tap into deeply felt human needs.
•    A brand must have a heart and a soul.
•    A brand must be trustworthy. It must earn people’s trust.
•    A brand must be courageous.  It must unwaveringly stand for something.
•    A brand must possess integrity, that is, it must deliver what it promises – always. 
•    A brand must be authentic, not manufactured.
•    A brand must win people’s hearts.  It must endear itself to consumers.
•    A brand is more likeable if it is vulnerable, laughs at itself and admits to its mistakes.
•    A brand gets credit for attempting to do what is right.

Other Important Brand Attributes

•    A brand must deliver a good value.
•    A brand must be accessible and convenient.

You Must Focus the Organization on Delivering the Brand Promise – Brand Management is Much More than Marketing (a.k.a., Making the Brand Promise Real)

•    Branding is not an afterthought; rather it is the core value of the organization.
•    Have a singular focus on delivering the brand promise.

•    The brand’s products and services must deliver upon the brand’s promise.
•    Focus everything your organization does on delivering the brand promise.
•    An organization must manifest its brand’s essence, promise, and personality at each point of contact it makes with people.
•    Carefully manage all the points of contact you make with the consumer.
•    An organization’s culture must reinforce its brand’s essence, promise, and personality.
•   To be truly successful, a brand must be based upon the enlightened vision of a strong leader and a relentless employee passion to better meet the needs of the customer.
•    Don’t forget to hire, train, motivate and compensate front line employees to deliver the brand’s essence, promise and personality.
•    The bra...

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