Marketing Strategists Philadelphia PA

This page provides relevant content and local businesses that can help with your search for information on Marketing Strategists. You will find informative articles about Marketing Strategists, including "Anatomy of a Marketing Plan: Branding Strategy Insider". Below you will also find local businesses that may provide the products or services you are looking for. Please scroll down to find the local resources in Philadelphia, PA that can help answer your questions about Marketing Strategists.

Addae Marketing and Event Plan
(215) 291-1235
106 Richmond St
Philadelphia, PA
 
2 One 5 Design
(215) 592-7151
44 S 3rd St Ste 2
Philadelphia, PA

Data Provided By:
College Credit Card Corp
(215) 568-1700
1700 Market St Ste 6
Philadelphia, PA

Data Provided By:
A B K Incorporated
(215) 473-3699
6100 City Ave
Philadelphia, PA
 
Banacol Marketing
(215) 271-1375
2201 S Columbus Blvd
Philadelphia, PA
 
American Financial
(215) 545-4449
230 S Broad St
Philadelphia, PA
 
Ace Y Marketing Incorporated
(215) 549-2100
5731 N 5th St
Philadelphia, PA
 
Asia Marketing & Management
(215) 735-7670
2014 Naudain St
Philadelphia, PA
 
B Z Marketing
(215) 574-0214
701 S 6th St
Philadelphia, PA
 
A Badolato Fruit & Produce Brokers
(215) 336-3766
3300 S Galloway St
Philadelphia, PA
 

Anatomy of a Marketing Plan: Branding Strategy Insider

A marketing plan is a request for funds in return for a promised level of incremental revenues, unit sales, market share or profits. One can develop marketing plans for products, services, market segments or brands. The critical components of a marketing plan includes the following:

Summary
Objectives (attract new consumers, create new uses, increase share of requirements, incent trial, encourage repeat purchase, encourage add-on purchase, increase awareness, increase loyalty, change value perception, increase emotional bond, extend into new product and service categories, etc.)
Situation Analysis
Market analysis
Competitive context
Customer profile (segments, needs, attitudes, behaviors, insights, etc.)
Strategies and tactics (touching upon all key marketing components that will be used: product, packaging, pricing, distribution, advertising, publicity, sales promotion, selling, etc.). Be specific.
Operations considerations (impact on plant capacity, need for new assets, etc.)
Financial projections
Pro forma profit and loss statements, balance sheets, cash flows, etc.
Including funds required to execute plan
Supporting customer research (qualitative research, concept testing, volumetric modelin...

Click here to read the rest of this article from Branding Strategy Insider