Marketing Strategists Portland ME

This page provides relevant content and local businesses that can help with your search for information on Marketing Strategists. You will find informative articles about Marketing Strategists, including "Anatomy of a Marketing Plan: Branding Strategy Insider". Below you will also find local businesses that may provide the products or services you are looking for. Please scroll down to find the local resources in Portland, ME that can help answer your questions about Marketing Strategists.

Huard Marketing
(207) 347-5264
P.O. Box 10345
Portland, ME
 
Accent Business Consulting
(207) 797-5333
627 Blackstrap Road
Falmouth, ME
 
Garrand Marketing
(207) 772-3119
75 Washington Ave Ste 201
Portland, ME
 
Burgess Advertising And Marketing
(207) 775-5227
1290 Congress St
Portland, ME
 
Healthcare Marketing
(207) 879-4570
369 Capisic St
Portland, ME
 
Praxes Group
(207) 772-1178
865 Spring Street
Westbrook, ME
 
Pressherald.com
(207) 791-6235
390 Congress Street
Portland, ME
 
KG Partners
(207) 773-0700
2 Canal Plaza
Portland, ME
 
Praxes Group
(207) 415-9991
PO Box 991
Portland, ME
 
Online Reputation Presence
(207) 576-0745
Portland
Portland , ME
 

Anatomy of a Marketing Plan: Branding Strategy Insider

A marketing plan is a request for funds in return for a promised level of incremental revenues, unit sales, market share or profits. One can develop marketing plans for products, services, market segments or brands. The critical components of a marketing plan includes the following:

Summary
Objectives (attract new consumers, create new uses, increase share of requirements, incent trial, encourage repeat purchase, encourage add-on purchase, increase awareness, increase loyalty, change value perception, increase emotional bond, extend into new product and service categories, etc.)
Situation Analysis
Market analysis
Competitive context
Customer profile (segments, needs, attitudes, behaviors, insights, etc.)
Strategies and tactics (touching upon all key marketing components that will be used: product, packaging, pricing, distribution, advertising, publicity, sales promotion, selling, etc.). Be specific.
Operations considerations (impact on plant capacity, need for new assets, etc.)
Financial projections
Pro forma profit and loss statements, balance sheets, cash flows, etc.
Including funds required to execute plan
Supporting customer research (qualitative research, concept testing, volumetric modelin...

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